After
spending only a couple hours watching the Discovery channel, it was easy to
tell that a lot has changed in reality television on this specific network. Shows
used to typically be documentary style episodes that were mostly educational in
nature. Now, though, I noticed that a lot of things had changed. The shows were
all still based off of real situations, but in the couple hours I watched it didn't seem like any of the shows were not staged. In other words it seemed
that all of the shows were completely staged. In particular I found the show
Bering Sea Gold interesting because it came on directly after the show Gold
Rush. Gold Rush was a fairly appealing show, but Bering Sea Gold seemed
completely over dramatized. My main question was how this show could be successful
even though it was blatantly over dramatic. In the Marxism section of Critical
Media Studies, Brian Ott and Robert Mack state, “the most fundamental rule
of the profit-motive is nothing succeeds like success.” This concept parallels
with the changes in television that were noticed on the Discovery channel
because creating overly dramatic reality was threaded through many other shows also.
The logic of safety uncovers how media conglomerates will recycle generic
formulas of media texts including subjects and characters in order to ensure
financial success. Discovery was not even attempting to alter almost anything
between the two shows other than the location of the characters. Both shows
utilize a competition style gold mining scenario where different teams of
miners attempt to find the most gold by the end of the season. A major
difference was in the danger that the divers in the Bering
Sea had to face in order to mine, and this may be where the show
has its most interesting subject matter. Other than these differences
attempting to alter the scenarios of Gold Rush, Bering Sea Gold is nothing more
than a simple spin off of the former. This type of blatant reproduction is
another method that large television companies like Discovery use in order to
produce massive profits. Mack and Ott use shows like Law and Order and CSI as
examples of how the television industry uses the logic of safety in order, yet
there are countless examples of this occurrence on the Discovery channel alone.
For example, the shows about gold mining have been highlighted here, but there
are even shows about loggers that use the same competition style reality show. The
diversity of television is being lessened all the time as a result of the logic
of safety, and it will continue to make more money for television conglomerates because of how easy it is to create spin offs
that will be successful.
You can see that with all of the educational networks we grew up on. TLC, History Channel, and A&E were the sometimes boring, always educational, but slightly entertaining networks your grandparents watched. Now, they're home to Honey Boo Boo and Ice Road Truckers: Antarctica. They all sold out to cash in on easy money, and with the slight exception of History Channel, became networks about what's entertaining at the moment.
ReplyDelete